CU Senior Safeguard sm

The Cooperative Credit Union Association is partnering with credit unions to take a bold step forward in the fight to protect the elderly from financial abuse.

Not only are they, themselves, engaging in an effort to certify all their team members in knowing what elder financial abuse is, how to spot it and what to do in response, these credit unions are counting on you to join with them in this critical effort.

seniorsafeguard contentWelcome to CU Senior Safeguard, an educational program to fight senior financial abuse.

Studies suggest that between 3 and 5 million seniors fall victim each year to financial abuse, costing them approximately $36 billion. In a 2017 national credit union survey, data showed more than two-thirds of familial caretakers reporting that their elderly relatives were once a target of a financial fraud or scam. From those targeted, 28% fell victim. While many who have been targeted may not even be aware of it, others who have fallen prey may never report it because they are too embarrassed, ashamed, or simply unaware of how to handle the situation.

Faced with such alarming facts and figures, credit unions decided to take action. They partnered with EverFi, a leading national technology company that specializes in online education to develop CU Senior Safeguard, an innovative and informative resource designed to help you protect the elders who rely on you most as a son or daughter, a caregiver, a grandchild, or a dear friend.

Take a bold step forward on behalf of seniors. Join with credit unions today and become informed and empowered through CU Senior Safeguard!

Begin the program.